Privacy Policy

We may collect information you provide directly to us, including:

• Name and contact information
• Billing and shipping details
• Account information
• Order and subscription history
• Wellness Assessment responses
• Product preferences and recommendations
• Communications with our support team

We may also automatically collect certain information about how you interact with our website, such as device, browser, and website activity data.

When you complete our Wellness Assessment, we collect the answers you provide about your wellness goals, lifestyle, habits, and preferences.

We use this information to personalize your Rooted experience and recommend products that may best fit your specific needs.

Our Wellness Assessment is intended for general wellness and product recommendation purposes and is not a medical diagnosis.

We may use your information to:

• Process and fulfill your orders
• Provide personalized wellness recommendations
• Manage your account and subscriptions
• Provide customer support
• Send order and shipping updates
• Improve our products and website experience
• Send marketing communications you opted into
• Prevent fraud and maintain website security
• Meet applicable legal requirements

Our goal is to use your information to make your Rooted experience more useful, relevant, and personalized.

We may share information with trusted service providers who help us operate Rooted, including providers supporting:

• Payment processing
• Order fulfillment and shipping
• Website hosting and technology
• Email and customer communications
• Analytics and website performance
• Customer support

These providers receive information only as reasonably necessary to perform services on our behalf, subject to applicable requirements.

We may also disclose information when required by law or to protect Rooted, our customers, or others.

Rooted may use cookies and similar technologies to understand how visitors use our website, remember preferences, improve website performance, and provide more relevant experiences.

You may be able to manage certain cookie preferences through your browser or available website privacy controls.

If you subscribe to Rooted emails or marketing communications, we may send you wellness content, product recommendations, promotions, and brand updates.

You can unsubscribe from marketing emails at any time using the Unsubscribe link included in our emails.

You may still receive transactional communications related to your orders, account, or subscription.

Depending on where you live, you may have certain rights regarding your personal information.

These may include the ability to:

• Request access to your information
• Correct inaccurate information
• Request deletion of certain information
• Manage marketing preferences
• Manage certain uses or disclosures of your information

To submit a privacy request, please contact our team using the information below.

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, loss, misuse, or disclosure.

However, no online system can guarantee absolute security.

We retain personal information for as long as reasonably necessary to provide our services, manage customer relationships, fulfill legal and business obligations, and resolve disputes.

Retention periods may vary depending on the type of information involved.

Our website may contain links to third-party websites or services.

Their privacy practices are governed by their own policies, and we encourage you to review those policies when visiting third-party services.

We may update this Privacy Policy periodically to reflect changes to our services, technology, or legal requirements.

When changes are made, we'll update the Last Updated date at the top of this page.